Royal Dutch Shell’s PR problem

Even after agreeing to pay $15.5 million to settle suits accusing them of human-rights abuses in¬†Nigeria, the Royal Dutch Shell oil company still has a major PR problem there.¬† College of Communication Professor Peter Morrissey, a reputation-management expert who helped Johnson & Johnson in the Tylenol case, has some suggestions for Shell — including naming a human-rights executive to deal with corporate ethics.

Contact Peter Morrissey, 617-353-1020, pmoriss@bu.edu

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