BU Now » Bing http://blogs.bu.edu/bunow News, information and research from Boston University Wed, 21 Sep 2011 18:14:24 +0000 en hourly 1 http://wordpress.org/?v=3.1.4 Bing gaining on Google, Yahoo http://blogs.bu.edu/bunow/2009/08/18/bing-gaining-on-google-yahoo/ http://blogs.bu.edu/bunow/2009/08/18/bing-gaining-on-google-yahoo/#comments Tue, 18 Aug 2009 16:05:47 +0000 Dick Taffe http://blogs.bu.edu/bunow/?p=2864 Microsoft logoLatest user data shows that Microsoft’s new Internet search engine, Bing, continues to gain ground on those of industry leaders Google and Yahoo.  With Microsoft now joining forces with Yahoo in taking on Google’s command of the lucrative Net ad market,  School of Management Professor N. Venkat Venkatraman says the next key milestone will be reaching the 40% share level (it’s now about 30%).

“That level could give a boost to both Microsoft and Yahoo to marshal additional resources and ways to challenge Google.”

Contact N. Venkat Venkatraman, 617-353-7117, venkat@bu.edu

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