Tagged: Gannett

USA Today may push mobile

As the newspaper industry struggles with falling ad revenue, USA Today’s new publisher says that paper’s strategy could be a paid-for electronic edition for mobile phones and portable reading devices.  College of Communication journalism Professor Sasha Norkin, an expert in new media, can talk about the industry’s e-options. Contact Sasha Norkin, 617-353-5804, norkin@bu.edu