This past Friday, COM took part in something new: COM in a Day. It was a chance for everyone at the College of Communication to show what happens over the course of a day. From 12:00 a.m. until 11:59 p.m. we asked COM students to use Twitter, Instagram, Vine and whatever else they could think of to show pictures, videos, etc. of what they were doing.
The response we got was amazing.
Students were told to use #myCOM so that we could keep track of all the posts. On Twitter alone, there were almost 1,500 uses of #myCOM over the 24 hour span. It was trending in Boston along with “Red Sox” and “World Series”, which are kind of popular at the moment.
What was also great about it was that we were able to document it. Using our Storify page, we were able to show what people were doing as it happened. We were also able to create a page dedicated solely to COM in a Day, which we can use as yet another tool to help show those interested in COM just what we are all about.
But my favorite part about it was the fact that so many people involved with COM (undergrads, grad students, faculty, staff, alumni) participated. It was awesome to see us issue a challenge to the student body and to have them respond the way they did. Of course, competitions with prizes and potential extra credit helped to play a role in getting the word out, but once the entries started coming in, they kept flowing. So thanks to everyone who participated, and if you would like to get a sense of what COM has to offer in just one day, check it out.
This time last year I was still settling into Boston. Classes started in September and I finally felt like I was getting into the groove of grad school. And had you asked me what I was planning to do over the summer – my answer undoubtedly would’ve been BU’s London program.
But that all changed, thanks in large part to one of my professors. As the spring semester came upon us, I applied for both the London program as well as a variety of public relations agency internships for backup. When I received an interview opportunity for Weber Shandwick, one of the leading global PR agencies, I found myself between two very appealing choices. Do I go to London, an experience of a lifetime, where I’m guaranteed an internship? Or – do I risk it for a potential paid agency internship that could likely set me up with the connections I’d need for a job? As appealing as London was (and still is), I knew New York was the smarter option. Agency experience is key in working in public relations – and I had yet to have the chance to work in one.
After I took the trip back home to New York and interviewed, I contacted one of my professors, knowing he had a lot of connections in the field. He reached out to the agency and put my name out there. I was hopeful. So, I waited and waited and waited…and waited (so forth) to hear back from Weber. Finally nearly a month and a half later I heard back. I got the internship! My professor really put himself out there to push for me to get the spot, so if there’s one thing I can tell you about BU it is: take advantage of the faculty and resources you have here. We all know communication often involves not only what you know but also who you know. Career services and your own professors can be a huge help in that regard.
Do I regret not going to London? Yes and no. Yes because, well…it’s London – that chance doesn’t come around too often. No, because a) I’ve been there before and b) I was able to meet and interact with vice presidents, account executives and group supervisors at the agency. I gained that agency experience that I knew I needed, I worked on a launch campaign and I was able to set myself up as a strong candidate for a future job. My summer in New York was a success and as I continue to make connections, I know I will put up a good fight in the job search after graduating. And who knows – maybe I’ll be lucky enough to live and work in London in the future.