All posts by ksalter

I’ve Communicated… Stuff

It’s sitting there, gloating at you.

That blank piece of paper on which you are meant to compose your second application essay. Oh, how you hate blank paper. Somewhere in the recesses of your undoubtedly incredible mind lurks an idea waiting to spill its way out onto that clean landscape of unfulfilled creativity, but no matter how hard you try, you don’t know how to extricate it.

I’m here to help.

How do you write about your communication experience? Does that internship at the GAP count? What did you do, there, anyway? What did you learn?

It’s all so much to keep track of. The best thing to do is start with something simple: re-read the prompt. Make sure you aren’t missing anything. Here it is:

Write an appraisal in clear declarative English of your experience in any area of communication (if any). Include what you expect from a career in the field and why you chose to enter it.

Pretty easy, right? The easiest thing to do is to look over your resume to remind yourself of all the amazing things you have done. Find the activity or job or internship that most connects to the field you are looking to go into. If you
worked for a summer at the local newspaper or interned for a public relations firm or helped create advertisements for your college organization or won a local film festival, these are the things you should talk about. Don’t overthink it.

Here’s what we need to know:

-What did you do during your time in these jobs?

-How did this experience help you learn about the field and how did it shape your future aspirations?

“But,” you say, “what if I don’t have communication experience?”

I knew you’d ask, and I’m so glad you did. Many of our graduate programs welcome those both with and without significant experience in that field. However, this doesn’t mean that you haven’t done something related to communication. Find an activity that most closely relates to what you’d like to do and tell us about that.

Don’t forget to address the second part of the prompt. Why do you want to study public relations? What drove you to journalism? When did you decide to work in film, and why? There’s a reason you are applying to BU COM, and we want to know what that is. Tell us about your career goals and how your previous work and experience tie into those goals.

As always, write in simple, straightforward English with clean prose (think Hemingway – not a bad role model, at that). Make sure to spell check and scan for grammar errors. Again, this is a writing sample, so you want to write well. Finally, don’t be afraid to be creative. The prompt is straightforward, but that doesn’t mean you can’t make it interesting!

And finally, good luck!