Posts by: Jenny Mackintosh

SXSW, Spredfast and more: Social Media Communicators Meeting 05/02/2013

On Thursday, May 2nd, the Social Media Communicators group met to discuss takeaways from SXSW, the Battle for BU, Spredfast and crisis communications. BU at SXSW from Jenny Mackintosh Links to all of the talks mentioned can be accessed by navigating through the presentation itself. Also mentioned in the presentation: Dennis Crowley’s foursquare check-ins visualization […]

Five things learned about Google Plus

The Social Media Communicators welcomed two representatives from Google Plus to campus for a presentation of the network on Tuesday, June 12. The team provided a walk-through of the basics of Google Plus, and provided some food for thought on how higher education communicators might be able to use it for their benefit. Five key […]

Pinterest, the Class of 2016 and more: Social Media Communicators Meeting 05/02/2012

On Wednesday, May 2, the Social Media Communicators group met to discuss some of the latest in social communications. Pinterest As Pinterest membership continues to grow, some SMC members have asked if it will work for their marketing efforts. Among the BU communicators adopting Pinterest: Dean of Students: Kat Hasenauer pointed us to Kenn Elmore’s […]

What is a “highlighted story” on Facebook?

Recently, we’ve been talking with a few Communicators who want to know more about how Facebook determines what shows up in the News Feed when users log in. You may have noticed a feature called “Highlighted Stories,” which looks like this: These stories are Facebook’s way of inferring what content users would most like to […]

Social Media Communicators Meeting 12/6/2011: Google+, QR codes, and time management

On December 6, the Social Media Communicators met to discuss the use of QR codes, the emergence of Google+, and techniques for managing social media channels. The Public Relations team unveiled their new website, which includes a social media directory for schools, departments, and student groups. Social Media Directory Tom Testa, AVP of Public Relations, […]

Social Media Communicators Meeting 10/18/2011: Blogs, Foursquare and more

On Tuesday, October 18, the Social Media Communicators group met to discuss the latest efforts in social media marketing at BU. Based on questions that came in beforehand, we focused first on blogs and then on location-based services, and then opened up the floor for a broader discussion. We asked attendees about progression of their […]

Attending #satechBOS

We’re attending the Student Affairs Technology Unconference today at the School of Management, hosted by Ed Cabellon and Dean Kenn Elmore. If you’d like to follow along, check out the Twitter stream on TweetChat. We’ll cover the discussion later in a separate blog post.

Weekly roundup of social media news & ideas: July 11-15, 2011

The School of Education teaches Orientation Session 5 how to do the Terrier Shuffle. Below are some articles that caught our interest this past week: The Broader Role of Moderators in Online Communities (The Online Community Guide): Removing bad content and resolving disputes is just a small part of being a moderator on the web […]

Weekly roundup of social media news & ideas: June 27-July 1, 2011

Below are some articles that caught our interest this past week: On Facebook, Bigger Isn’t Always Better (10,000 Words): When asking how many Facebook fans you should have, consider the quality of those fans — are they participating? Are they visiting regularly? 10 Blogging Tactics That Increased One Business’ Traffic by 300% (Hubspot Blog): Using […]

Weekly roundup of social media news & ideas: June 20-24, 2011

Below are some articles that caught our interest this past week: Developing the Social Media Management Team (@Greg2dot0′s Blog): “Focus on the behavior, not the tool.” Thinking lately about social media adoption in an organization as much more than technology training; it’s a culture change. I met with Robin Lubbock of WBUR several weeks ago […]