{"id":1190,"date":"2014-11-21T11:55:37","date_gmt":"2014-11-21T16:55:37","guid":{"rendered":"http:\/\/blogs.bu.edu\/comgrad\/?p=1190"},"modified":"2014-12-09T15:48:57","modified_gmt":"2014-12-09T20:48:57","slug":"bus-college-of-communication-offers-a-degree-that-could-help-you-develop-the-next-big-app","status":"publish","type":"post","link":"https:\/\/blogs.bu.edu\/comgrad\/2014\/11\/21\/bus-college-of-communication-offers-a-degree-that-could-help-you-develop-the-next-big-app\/","title":{"rendered":"BU\u2019s College of Communication offers a degree that could help you develop the next big app"},"content":{"rendered":"<p><a href=\"http:\/\/blogs.bu.edu\/comgrad\/michelle-marino\/\"><strong>By Michelle Marino<br \/>\n<\/strong><\/a><em><a href=\"http:\/\/blogs.bu.edu\/comgrad\/michelle-marino\/\">MS Journalism &#8217;15<\/a><br \/>\n<\/em><a href=\"http:\/\/www.bu.edu\/com\/admissions\/graduate\/\"><em>BU College of Communication<\/em><\/a><\/p>\n<p>Tucked away in the College of Communication\u2019s Film &amp; Television department sits a relatively new Master\u2019s program that you may not know much about\u2014<a href=\"http:\/\/www.bu.edu\/com\/academics\/film-tv\/graduate\/media-ventures\/\">Media Ventures (visit our site to find out program details<\/a>). The program, which has only been around for five years, already has its graduates making quite a splash in the world of new media.<\/p>\n<p style=\"text-align: center\"><a href=\"\/comgrad\/files\/2014\/11\/460035_10151271462379644_1342768186_o.jpg\"><img loading=\"lazy\" style=\"border: 0px none;margin: 5px\" src=\"\/comgrad\/files\/2014\/11\/460035_10151271462379644_1342768186_o-1024x681.jpg\" alt=\"460035_10151271462379644_1342768186_o\" class=\"aligncenter  wp-image-1208\" height=\"401\" width=\"604\" srcset=\"https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/460035_10151271462379644_1342768186_o-1024x681.jpg 1024w, https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/460035_10151271462379644_1342768186_o-300x199.jpg 300w, https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/460035_10151271462379644_1342768186_o.jpg 2048w\" sizes=\"(max-width: 604px) 100vw, 604px\" \/><\/a><\/p>\n<p>Media Ventures (MV) is a 12-month MS program that focuses on media innovation and entrepreneurship\u2014a creative degree for creative students. This bi-coastal program combines practical experience with theory and mentorship to help students prepare for a career in technology, business and media <b><i>(if the <\/i><\/b><b><i>business component appeals to you more, a dual MBA\/MS degree in MV is available- more information can be found <a href=\"http:\/\/www.bu.edu\/academics\/com\/programs\/media-ventures\/mba-ms\/\">here<\/a>).<\/i><\/b><\/p>\n<p style=\"text-align: center\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"\/\/www.youtube.com\/embed\/D5zbqqZQEho\" frameborder=\"0\"><\/iframe><\/p>\n<p>&#8220;I look at it as the new producing,&#8221; says Media Ventures Director Cathy Perron. &#8220;I was a TV producer and I liken this to that process [producing]. You have the idea phase to air date, and all the constituents you work with until the show airs. Here, instead you are coming up with a new media process and working with similar constituencies,&#8221; she says.<\/p>\n<figure id=\"attachment1204\" aria-describedby=\"caption-attachment1204\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><a href=\"\/comgrad\/files\/2014\/11\/10569070_626112004163762_3094442378720153397_n1.jpg\"><img loading=\"lazy\" style=\"border: 0px none;margin: 5px\" src=\"\/comgrad\/files\/2014\/11\/10569070_626112004163762_3094442378720153397_n1.jpg\" alt=\"MV graduate students get ready for PitchFest 2014 in LA.\" class=\"size-full wp-image-1204 \" height=\"426\" width=\"640\" srcset=\"https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/10569070_626112004163762_3094442378720153397_n1.jpg 640w, https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/10569070_626112004163762_3094442378720153397_n1-300x199.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><figcaption id=\"caption-attachment1204\" class=\"wp-caption-text\">MV graduate students get ready for PitchFest 2014 in LA.<\/figcaption><\/figure>\n<p>During their first semester in Boston, MV students develop a new media business product or service, complete with prototype, business and marketing plans (this project serves as the degree\u2019s thesis component). Students work with each other to brainstorm and pitch different ideas. The following two semesters are spent in Los Angeles, where students complete two internships while simultaneously finalizing their thesis. &#8220;Los Angeles has a very vibrant startup community and most are focused on media startups,&#8221; says Perron.<\/p>\n<p style=\"text-align: left\"><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"\/\/www.youtube.com\/embed\/eQ1yHIMUGns\" frameborder=\"0\"><\/iframe><em>Students in MV talk about their experiences as interns in start-ups in Boston and LA.<\/em><\/p>\n<p>As the two semesters unfold in LA, students are constantly working to improve their new media project. Each summer, COM hosts their annual summer PitchFest, which gives MV students the opportunity to present their projects to a guest panel of media start-up and venture capital experts. This 15-minute presentation with 15 minutes of Q&amp;A allows students to receive valuable feedback on their ideas and create networking connections with those in the media industry. Check out pictures from this year\u2019s PitchFest by liking <a href=\"https:\/\/www.facebook.com\/BUMediaVentures\/info?tab=overview\">BUMediaVentures<\/a> on Facebook. <b><span style=\"text-decoration: underline\"><\/span><\/b><\/p>\n<p style=\"text-align: center\"><a href=\"\/comgrad\/files\/2014\/11\/10422979_626112094163753_8039035972564671811_n.jpg\"><img loading=\"lazy\" style=\"border: 0px none;margin: 5px\" src=\"\/comgrad\/files\/2014\/11\/10422979_626112094163753_8039035972564671811_n.jpg\" alt=\"10422979_626112094163753_8039035972564671811_n\" class=\"aligncenter  wp-image-1197\" height=\"426\" width=\"640\" srcset=\"https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/10422979_626112094163753_8039035972564671811_n.jpg 640w, https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/10422979_626112094163753_8039035972564671811_n-300x199.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>Even if creating the next big app is not your goal, there are other things you can do you\u2019re your MV degree. &#8220;Students who have graduated are getting really good jobs,&#8221; says Perron. &#8220;They are in well-compensated strategic positions. The program was timely in its launch because the kinds of jobs out there are jobs that Media Ventures will prepare students for,&#8221; she says. The program has alums in positions like Senior Manager at Hulu and Editor of Bloomberg.com.<\/p>\n<p>Beth Haber, Consumer Insights Manager at Hulu and graduate of the program, says her role at Hulu is directly related to what she learned in Media Ventures. &#8220;Media Ventures is focused on the execution of media and the introduction of new media platforms,&#8221; she says. &#8220;Hulu has really been a part of that. It&#8217;s interesting to see what I was learning in the program and how it relates to what I do every day now,&#8221; Haber says.<\/p>\n<figure id=\"attachment1195\" aria-describedby=\"caption-attachment1195\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><a href=\"\/comgrad\/files\/2014\/11\/10431500_626111274163835_2466391798223104062_n.jpg\"><img loading=\"lazy\" style=\"border: 0px none;margin: 5px\" src=\"\/comgrad\/files\/2014\/11\/10431500_626111274163835_2466391798223104062_n.jpg\" alt=\"10431500_626111274163835_2466391798223104062_n\" class=\" wp-image-1195\" height=\"426\" width=\"640\" srcset=\"https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/10431500_626111274163835_2466391798223104062_n.jpg 640w, https:\/\/blogs.bu.edu\/comgrad\/files\/2014\/11\/10431500_626111274163835_2466391798223104062_n-300x199.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><figcaption id=\"caption-attachment1195\" class=\"wp-caption-text\">MV students with HBO Senior Vice President, Jay Roewe (COM &#8217;79) at 2014 PitchFest in LA.<\/figcaption><\/figure>\n<p>COM\u2019s current MV class is comprised of students from all walks of life\u2014a largely international crew with backgrounds in technology and engineering, design and even law. &#8220;What I want to stress is it&#8217;s a cross-disciplinary program,&#8221; says Perron. &#8220;Anybody who&#8217;s interested in any different form of media could come into this program as a one-year grad program and learn the strategies of innovation,&#8221; she says. &#8220;You get real roll-up-your-sleeves practical experience, where at the end you have a calling card [thesis project] to show a possible employer or investor and you can show them what you&#8217;ve done from concept to marketplace,&#8221; says Perron. &#8220;It&#8217;s a tremendous opportunity.&#8221;<\/p>\n<p><b><i>Make sure to follow <\/i><\/b><a href=\"https:\/\/twitter.com\/BUmediaventures\"><b><i>@BUmediaventures<\/i><\/b><\/a><b><i>, so you can keep up with what\u2019s going on in their program. <\/i><\/b><\/p>\n<p><b><i>Do you have a great idea for media innovation? The Media Ventures graduate program could be for you! Learn how BU\u2019s College of Communication can help you take that next step in your career by visiting our site here. Have questions? Ask us in the comment section below. <\/i><\/b><\/p>\n<p style=\"text-align: left\"><em>Check out the video below to hear what HBO Senior Vice President, Jay Roewe (COM &#8217;79) has to say about PitchFest and the forward-looking aspect of a Media Ventures degree.<\/em><\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"\/\/www.youtube.com\/embed\/Ph9YUcZ5izc\" frameborder=\"0\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"\/\/www.pinterest.com\/pin\/create\/extension\/\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Michelle Marino MS Journalism &#8217;15 BU College of Communication Tucked away in the College of Communication\u2019s Film &amp; Television department sits a relatively new Master\u2019s program that you may not know much about\u2014Media Ventures (visit our site to find out program details). The program, which has only been around for five years, already has &hellip; <a href=\"https:\/\/blogs.bu.edu\/comgrad\/2014\/11\/21\/bus-college-of-communication-offers-a-degree-that-could-help-you-develop-the-next-big-app\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">BU\u2019s College of Communication offers a degree that could help you develop the next big app<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":3725,"featured_media":1191,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,37090],"tags":[955,556,37110,37017,37056,37005,1613,36944,37003,283,36959,37002,37010,36929,37114,37113,4057,11771,37160,37112,37026,37030,37111,3399,856,1191],"_links":{"self":[{"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/posts\/1190"}],"collection":[{"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/users\/3725"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/comments?post=1190"}],"version-history":[{"count":23,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/posts\/1190\/revisions"}],"predecessor-version":[{"id":1292,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/posts\/1190\/revisions\/1292"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/media\/1191"}],"wp:attachment":[{"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/media?parent=1190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/categories?post=1190"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.bu.edu\/comgrad\/wp-json\/wp\/v2\/tags?post=1190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}