Category: Uncategorized

When You Least Expect it….

You never know when you’ll be called on to cover a big story whether you’re covering a team day to day, working in a television newsroom or even doing feature writing….What might start out simple enough can easily break wide open….Just ask Bob Hohler of the Boston Globe and George Smith of ESPN, who recently […]

See the USA….

With apologies to Dinah Shore and a certain automobile manufacturer, that’s exactly the slogan graduating journalism students need to adopt…Go where the job takes you, learn your trade and eventually, move on…It might be Auburn, California, Eau Claire, Wisconsin or Jonesboro, Arkansas …Everyone starts somewhere and everyone has a story to tell about that start… News Director Amy Beveridge […]

The People Behind the Curtain

Jeff Twiss, Nate Greenberg, Dick Bresciani, Moose Hoffman…Legendary members of the Boston pro sports teams for decades…Never heard of them?…Well, they probably like it fine just that way…..That’s because they are the Media Relations gurus who can make a reporter’s life easy or make it miserable….And make no mistake about it, you need to have […]

Step Up to Local Sports

Maybe some viewers have given up on local sportscasts but the people who are anchoring certainly haven’t and if you ask them, the naysayers are missing the boat….Depending on your market size, local sports can be the most important game in town or perhaps the story you won’t see anywhere else…But be clear, it’s not […]

Play by Play or Bandleader?

When it comes to play by play announcing there are two issues to consider..who’s your audience and more importantly, how seriously do you want to be considered?…The worst label an announcer can get tagged with is being known as a “homer”, someone who never criticizes the home team, someone who doesn’t “tell it like it […]

Why Can’t a Woman Be More Like a Man?

With all due respects to Rex Harrison in “My Fair Lady” , when it comes to sports journalism , why would she want to be?…Women offer a unique perspective and are just as qualified… But it certainly hasn’t always been a smooth road…Ask Barbara Borin, Alice Cook  and Lisa Olson, to name a few, about […]

Everyone’s a Critic

“Who gets to watch the watchers?”…indeed George (Cain), who?….Is that the lone reason sports media critics exist?…so that someone can watch (and comment) on those who cover the games?…I’m not sure….Why, as sports fans, do we need to read(listen to) someone tells us what we just saw?…we have our own opinion(s)…isn’t that good enough? Boston […]

Today’s Athlete…Tomorrow’s Journalist?

It can be totally unnerving and often times not very enlightening but being in a locker room is the only way to build the relationships you need to be a successful sports journalist…Taking pot shots from afar isn’t just bad reporting, it’s unfair to those you are covering… Let’s be honest, when you walk into […]

Sports Radio: Not Just Car Talk

“Radio in general is not doing well, but talk radio is doing well”…a simple statement but in the Boston market,  an explanation why two full time all sports talk radio stations are thriving and a third operates on ESPN Boston Radio.com…Fans feel more connected sharing their opinions…Whether it’s agreeing  or disagreeing with the host(s) or […]

Sports Reporting: it Can’t be Beat

A free pass to every game…lots of travel and luxury hotels….a credentialed press box seat…what could be bad?….. Well, if you, if you work at your craft and don’t mind putting in the hours, the answer can easily be “nothing!”… Getting your own beat is a reward…But  talk to any veteran whose been doing the […]