Welcome back to school, everyone! I hope you all had a wonderful first week of classes and are excited for the upcoming semester. I know that I sure am looking forward to making this semester (my last semester) an extremely memorable one. I’m particularly excited for my last chance to learn from the incredibly knowledgeable professors we have here in COM, spending my final semester dancing with Fusion, and sharing all my experiences one last time with you all.
This semester I’m taking a new course that COM just launched, called “TV To Tablets” and I couldn’t be more excited about it. After attending the first day of class and discussing what we had in store for us in the next semester, I knew immediately that it would be a challenging course in that it was unique from anything I’d ever taken in the past 4 years. The class, taught be Professor Luber, discusses how brands have created new revenue sources to align with the new digital consumer while leveraging a multitude of media platforms as strategic business solutions that have proved to be successful. This class pulls from all different topics in the communication world and expects students to think in terms of advertising, branding, television content, production, revenue, public relations, law, and basically a culmination of almost anything you could study in COM.
Although I am a senior and am on my out, it greatly excites me that COM is always creating new courses and altering already existing courses to ensure they are staying relevant and up-to-date with today’s dynamic society. Stay tuned for more updates from my last semester here at BU and in COM and I wish you all a wonderful spring semester!