Sara H: Reasons why everyone should join AdLab or at least think about it!

1. Real-world experience and clients

You get to work with real clients and operate as a real ad agency to gain experience. Some clients that AdLab has worked with are Chobani, Asics, Celebrity Cruises, Bose Automotive, and even some great Boston-based ad agencies like Comm and Hill Holiday. The work we do for clients is real and it is so rewarding to see it all come to life during our presentations and when the client implements the work.  

2. Great teamwork and friendships

AdLab is a student-run ad agency and is the largest in the entire country. There are still faculty advisors always there to help but the students is what makes AdLab special! Our VPs and Directors work together to help produce the best possible work for the client to see and make sure our students are learning and are putting their best foot forward. The teams you form in AdLab will be people you work with all semester and some will even become your close friends because everyone is there to learn, work hard, and have fun!

3. Work on advertising skills 

There is a spot for everyone in AdLab whether you are a creative, a strategist, someone who likes to be organized, or someone who likes to talk to people! Our teams are made up of students with all different backgrounds in life and in advertising and it allows us to all learn from each other. As someone who is on AdLab Eboard right now and has been a strategist in AdLab in previous semesters, I can say it has been one of the best learning experiences I have gotten to be a part of. I have gained so many skills and improved on others as well. 

I hope you enjoyed my ode to AdLab and decide to join!

Daisy L: An Ode to COM Clubs

Everyone experiences imposter syndrome here at BU. This is an amazing school with incredibly motivated students from all over the world, and it’s easy to feel less than a lot of the community. However, one really strong asset that being in COM provides you are the really COM-specific extracurricular opportunities at your disposal. 

It’s easy to question your major, especially after COM 101 — which tells you all about each one, making you wonder if the choice you made on your Common App eight months ago really says who you are. Something that made me realize Journalism was for me was joining the journalism-focused clubs on campus, and all of which taught me real-world applications and networking. 

I know that for me, I needed to realize what form of journalism I was best at, and within that, where I should focus my time. After hopping around clubs like The Daily Free Press, WTBU, and BUTV10, I found what to spend most of my time in. Without these clubs, I never would have pictured myself on a specific career path after just one year at BU. 

Communications can seem broad, but COM extracurriculars can narrow everything down for you in a way that isn’t limiting but directional. It’s hard to come home from Thanksgiving having to talk about your major with your family, and not have taken a major-specific class yet. It’s equally as hard to make friends in your major in a giant lecture hall with every freshman in your undergraduate college. 

Not only are COM clubs the best place to grow your resume, but they’re also the most fun and productive way to spend time after class. These clubs reassure you that you’re in the right place as a COM student, and make you sure this is where you want to see your life going. I cannot recommend the COM club fair — or just Splash — enough to find your passion. I really don’t know where I’d be without that experience.

Karolina B-M: Karolina’s First-Gen Guide

I am a first-generation Latina student from the south side of Chicago and as a junior now I finally feel like I got the hang of things. If you are a first-generation Latino you can agree that the first semester is probably going to be the hardest emotionally; as it was for me being away from home and navigating university. But as time has gone by I’ve learned to adapt and how to show up for myself and my family every day and here are some solid tips I can give to help adjust to this process. My mom loves to say “todo es un proceso” and she’s a hundred percent correct, everything is a process and you will come out on top! 

Document your emotions, growth, wins, and losses 

You will never be an undergrad in a new city or school again in your life! Document precious memories of the mundane that won’t be mundane in five years. Journaling has helped me just let out my emotions that have been bottled up. I love also making monthly goals because if I write them down I feel more compelled to come back to them and make progress on what I said I would do. 

No te olvides de donde vienes 

Don’t forget about where you come from means to me that you are grateful for where you started growing to be where you are today. I was one of the few people from my primarily hispanic and black high school that went out of state for school and I do wish that my community was able to receive the same opportunities I am being provided. I show up not just for myself but for all my friends and family who couldn’t receive higher education. 

Do not compare yourself 

It's hard to do this, especially in such a competitive culture we’re put in, but I watched a TikTok that put it in a great metaphor that I always think about. When you play Mario Kart and you’re in 1st place you may focus on the side view that lets you know where everyone is and if they are catching up it takes away focus from your driving on the road and obstacles. Your focus on others is a huge disadvantage to your game aka your life and achievements. Especially when everyone comes from very different backgrounds and may have had a better starting point than you. Just try your best to do what's best for you and you’ll thrive. 

Please feel free to reach out to me if you need any support or even to have a conversation at kberm@bu.edu!

Mia P: Why I’ve Loved Being a COM Ambassador (and why you should become one!)

I’ve been a COM Ambassador since freshman year — I was actually one of the few freshmen who joined the program at that time. I’ve always loved orientation and new student programming, and I joined with the hopes of instilling my love and passion for COM into prospective new students.

As a senior, my experience as a COM Ambassador is one that I look back on fondly. From weekly building tours, to open houses, these moments have shaped my time at BU. I’ve also found so many friendships within the COM Ambassador community, and genuinely enjoy it when I have a tour or event.

For my final blog post, I want to express my gratitude for this program and share some of my favorite memories and experiences. If you’re thinking about becoming a COM Ambassador at some point, hopefully this convinces you 🙂

THE COMMUNITY

I’ve found some of my closest friends through the COM Ambassador program, and everyone has become a friendly face on campus. I’ve loved running into my fellow COM Ambassadors in classes or around Boston. Everyone is also so encouraging of each other, constantly lifting each other and appreciating each other’s achievements.

Apart from this, the other COM Ambassadors are also incredibly inspiring. They all hold such amazing internships, jobs, and leadership positions. It’s great to be surrounded by them because they push me to work harder and pursue my goals!

THE TOURS

I have no problem talking about why I love BU and COM, so tours are one of my favorite things to do during the week. I remember being a prospective student and emailing COM Ambassadors to learn more about the school (I wasn’t able to tour because of the pandemic), and I loved when they shared details about their experiences to help add some color to the place I had only seen online.

There have even been times when other COM students have told me I led their tour or was their guide at an open house — the feeling of gratification that has come with hearing that is so fulfilling!

If you’re interested in becoming a COM Ambassador at all, definitely apply! I’ve had the chance to learn so much about COM and the other majors within the school, as well as make friends. It’s also pushed me out of my comfort zone in terms of leading tours and public speaking. I’ll genuinely miss being a COM Ambassador and plan on enjoying every tour I have left!

Mia C: Ways to Celebrate Lunar New Year in Boston

As the Lunar New Year approaches, Boston's Chinatown comes alive with the spirit of celebration, offering an array of cultural experiences and festivities to welcome the Year of the Dragon in 2024. The Dragon is one of the most powerful animals in the Chinese Zodiac, it's known for its strength, ambition, charisma, and intelligence. Here's how you can immerse yourself in the rich traditions and joyous celebrations of the Lunar New Year in the heart of Boston.

1. Watch the Parade: Kick off the festivities by participating in the annual Lunar New Year Parade, featuring dazzling dragon and lion dances, traditional music, and costumes. The parade winds its way through the streets of Chinatown, creating an amazing atmosphere, and is incredibly fun to watch.

2. Indulge in Authentic Cuisine: Treat your taste buds to a culinary adventure in Chinatown's renowned restaurants and eateries. Enjoy everything from dim sum to Peking duck. Don't forget to try festive delicacies like dumplings and longevity noodles, believed to bring good luck and prosperity in the new year.

3. Experience Cultural Exhibits: Immerse yourself in Chinese culture and heritage by visiting local museums and cultural centers that are hosting special exhibitions and events for Chinese New Year like the MFA. Explore interactive displays, learn about ancient customs and traditions, and gain insight into the significance of symbolic rituals like the dragon dance and fireworks.

4. Participate in Festive Activities: Engage in various festive activities organized throughout Chinatown, including lantern-making workshops, calligraphy demonstrations, and traditional games.

With its vibrant festivities, delectable cuisine, and rich cultural heritage, celebrating Chinese New Year in Boston offers an unforgettable experience for all!

Aidan W: A Guide for Incoming Students at Boston University’s College of Communication

Welcome to Boston University's College of Communication (COM)! As you embark on this exciting journey, you're not just going to college but becoming part of a community that thrives on creativity, collaboration, and communication. Here's some advice from a second-semester senior to help you make the most of your time at COM. 

Embrace Diversity: 

One of the amazing aspects of BU's College of Communication is its diverse student body. Embrace the opportunity to interact with students from various backgrounds, cultures, and perspectives. Engage in open conversations and step out of your own world– you'll find your college experience more fulfilling. 

Take Advantage of Resources: 

COM offers many resources to support your academic and personal growth. From state-of-the-art facilities to experienced faculty members, tap into these resources. Try out many clubs during the first week of class, attend COM Career Services and CCD workshops, go to office hours, and seek guidance from professors – it's the perfect way to enhance your skills and make the most of your time at COM. It's curated for you, anyway! 

Network: 

The field of communication thrives on networking. My best advice is to get a LinkedIn. As you explore the site, whenever you see a current intern at a company you like or a professional in a field you admire, send them a polite and positive message asking for a 15-minute phone call sometime they're free. Words cannot express how many doors have opened for me just by doing this once a month. Remember, you are not asking them for an internship or job, but ask them how they got to their current role, what they're currently working on, and advice for you. If they agree to the call, they want to help! You have nothing to lose if someone ignores your message or says no. There are millions of people on Linkedin, so message away! 

Manage Your Time Effectively: 

College life can be demanding, but effective time management is critical to success. Create a realistic schedule that balances classes, assignments, extracurricular activities, and personal time. This past semester was super challenging because I put too many academic and extracurricular activities on my plate. Looking back, I'm unsure how I managed it all, but I wish I had made more time for my friends and myself. This semester, I'm making time to study just as important as time to go to a yoga class. 

Embrace Failure as a Learning Opportunity: 

In the dynamic field of communication, setbacks and failures are inevitable. Your work will be criticized, and you can't let that destroy your confidence. You grow stronger, and so does your work. 

Conclusion: 

As you enter Boston University's College of Communication, remember you're embarking on a journey beyond textbooks and classrooms. Embrace the opportunities, connect with your peers, and maximize the experience.

GT N: Figuring Out Your Friends

Who are your friends and what do they mean to you? Some people have childhood best friends that they’ve grown up with, others make friends through their sports or clubs, and others have a “right time right place” meet cute.

It is a bittersweet moment when the friends you’ve made your whole life begin to go on their different paths as you enter college. Maybe it feels like starting from square 1 again. That’s how I felt when I decided to move across the country for college. I knew that I still had my friends back home, but in this new chapter of life, it was going to be different. It was scary coming to the east coast all alone not knowing a single soul, but I promise everything works itself out. 

It’s a canon event for those large freshman friend groups to form the first week of school. I was in one, too. I wouldn’t say these friendships are artificial, but I wouldn’t say these are the people you will be with your whole college career just because things worked out in the beginning. When you’re in such a new environment with so many people in the same position as you, it’s natural to be drawn to them and even hold on to them. There is nothing wrong with that, but as time goes by, these groups get smaller and that is simply the way it goes. 

I see it as the accelerated version of the “three month rule” in dating. You eventually get to a point where you decide if you genuinely like these people, and there is only so much time you are willing to give to them. You essentially grow out of the people you met in the beginning, and that is okay! College is so concentrated with young, bright, and  like-minded people. Everyone is trying to figure themselves out, and sometimes it comes at a cost of drifting from friends in order to make room for more.\

I’ve learned to not take many social interactions personally in college, and that has helped me a bunch. As someone that gets attached easily and takes many things to heart, I learned that you might walk past someone you met at an event that won’t remember you, or for a moment things were going great with someone but somewhere along the way your paths won’t cross anymore. I want to assure you that you are not alone and it has nothing to do with you. 

You will meet people that you thought could be your lifelong friends and others where the connection is not that deep. Just keep in mind that things can change and anything can happen. Your social circle will be more like an ever changing cloud as you grow as a person and find yourself in college. Don’t lose yourself chasing other people, but focus on who you want to be, and people will gravitate towards you. 

Vanessa L: How to Find Your Passion in COM

I am passionate about COM because I am passionate about my major and career path. I’ve always loved reading and writing, and ever since I could remember and have always wanted to produce news. I was always sure I wanted to study journalism because I have a passion for hard news and spreading awareness of social issues. I want to educate and spread awareness on social issues I care about. I love COM because it contains people who are just as passionate about these issues as I am. COM lets me take advantage of so many different opportunities related to news and production. So many students are actively engaged in this community! It brings out the strongest motivation in me and it is always a pleasure to work with passionate people. 

There are so many organizations to choose from here in COM. Even without prior experience, people are happy to teach you and learn with you! I remember when I didn’t know a thing about camera operation in a news show I was a part of. However, I learned and experienced new things during my time there. Everyone has their firsts, and I think COM is happy to have students experience their firsts. 

For incoming freshmen, I want to say that you don’t have to be intimidated! There will be so many people willing to help you and so many resources. Getting involved in organizations that interest you is key. Find your community and be open minded. Don’t hesitate to reach out to peers, professors, advisors and organization leaders! And don’t limit yourself to your major. Attend career fairs, seek internships, and talk to advisors about potential career paths. It’s okay if you’re unsure; exploring is part of the process.You can explore various subjects in COM. Who knows? You might find a new passion while exploring. You will always have support!

Kelly T: How to be a “SMART” Student

I am lying on my bed, scrolling through the past two CA blogs I’ve written and wondering what kind of person I’ve grown into over my five semesters at BU. Did I become the one that I previously envisioned myself? Was college life that scary? If you had told the 16-year-old me that I’d be studying at an American college, I would’ve laughed so hard in disbelief. Now I have two semesters left at BU (ikr time really does fly by, and it’s hard to believe that I’ve decided to go to LA for my senior spring to study for the entertainment management track program!! SO EXCITED!!!). I would like to use this space to summarize my Fall 2023. 

Overloading sounds scary, but you will ace it if you manage it well! As an Asian kid, I’ve always been told to study more, practice more, sign up for more, etc. When it is that time of the year, and you hear all of your friends talking about internships, summer courses, and GPA, no doubt, overloading is a “MUST.” This is the first real semester that I started taking some upper-level COM-related classes, such as CM501: Introduction to Graphic Design. By the way, I forgot to mention that I recently just added a minor: innovation and entrepreneurship; that’s what I’m taking SI250 - idea to impact. I previously thought all of the business courses were drained, intensive, and boring until I met Professor Patrick for SI250. Genuine, caring, supportive, all of the good adjectives were made for him. I’m not trying to be cheesy, but as a COM student, it is truly rewarding if you take classes that involve a lot of discussion and personal interaction. Could you imagine that out of the five classes that I’m taking, three professors remembered my name right after the first class? Isn’t it one of the best things about being a student? I felt super valued and happy for myself to be a COM student and had the experience of immersing myself in such a closed community. Other than the two courses that I’ve mentioned, I’ve also taken FT201-screen languages since I’ve been thinking about adding another minor in film and television. You probably want to ask me, “Wait, why are you stressing yourself that much?” HAHA, I know one major and two minors across two different schools sound overwhelming, but if you truly love what you are learning, then it will not make you that stressed. I previously thought Adobe software was too complicated until I used Adobe Illustrator to design the album cover for my favorite idol. I previously thought that learning how to use the Tripod and the Canon camera was too much work for me, but when you hear people call your director, that feeling made it all worth it! Another course that I would like to mention is CM331- Writing for Communication! If you have the chance, take it with Professor Sender! Truly humorous and caring professor, you get to experience a wide range of COM writings such as press releases and news stories, and we even get to do a five-minute presentation approaching the end of the semester, introducing to the class the five moments in your life so far that you would like to give it a shout out! 

Don’t ever let others hit you down and tell you what you are capable of; you never know your potential until you try it!

Jonathan M: Top Three Study Spots

So, you're a student at Boston University, and you're on the hunt for that elusive perfect study spot. I have struggled with this my entire college career, not with studying, but more with screenwriting. This is the real problem; sometimes the library gets old, and you need a change of scenery, or your dorm, well... Lucky for you, Boston is full of hidden gems waiting to be discovered. Here are my top three study spots near the BU campus that will become your new go-to havens.

Boston Public Library: Though not technically on campus, the Boston Public Library is worth the short T-ride away (or, in my opinion, if you're not in a time crunch, the walk will help you with your ideas!). Nestled in the heart of the city, this library is a little distracting because of how beautiful it is, but once you get past that and throw some headphones on, it really doesn't get better than this. And if you need a study break, the open-air courtyard offers stunning architecture, serene fountains, and comfortable seating. It's the ideal spot for basking in the sun while you tackle your assignments. Also, don't forget to grab a cup of coffee from the library's cafe (or the billion coffee shops near the library) to keep you refreshed and focused. 

Amory Park: Just a stone's throw away from BU, Amory Park is a hidden gem for students seeking a peaceful and green study spot. This charming park provides a serene atmosphere where you can lay out a blanket, crack open your textbooks, and let the gentle breeze inspire your learning (OK, I might have gone a little too far there). But still, the outdoor space has a really nice path, some picnic tables, and a little water feature (I saw a turtle the other day, NDB). I suggest sitting under the shade of a tree and writing your notes in your lap; that's usually how I find myself in that park. IMO, it's the best outdoor study escape near campus.

An Open Classroom: OK, you just got out of your late-night class, and you go to the library? Nah, that place is too basic; you gotta find an open classroom. These are found pretty easily during the night hours and, in my opinion, make for a great space. You can be as loud or quiet as you want and don't have to feel like you're in a little box (I'm looking at you, BU library). This is really my favorite campus-centric option; there’s usually an open classroom located near the College of Arts and Sciences (CAS). And I like their classroom since the large windows offer plenty of natural light and a more tranquil atmosphere; it's an ideal space for productive study sessions. The best part? Chalkboards, are consistently fun to feel like you’re doing more than you’re actually doing.

These hidden gems are sure to provide a refreshing change of scenery and an inspiring backdrop for your studies. When you're yearning for a break from the library and the usual study spots, give these locations a try. You might just discover that your productivity and motivation get a significant boost (A change of scenery can do a lot!). Happy studying!